Ford has kicked off September with a new campaign, offering savings of up to DKK 62,500 on its first electric car for Europe, the Mustang Mach-E.

In preparation for the Ford Capri’s debut, Ford is offering a big discounts on the Mustang Mach-E, with savings ranging from DKK 40,000 to DKK 62,500 across various models. This is a good moment to buy a Mustang Mach-E, as Denmark is one of the first European countries where the BlueCruise autonomous technology is available, and Ford is the only OEM with this possibility in the Old Continent.

Hands-Free Driving with Ford BlueCruise

All the new owners of the Mustang Mach-e will also have the opportunity to experience hands-free driving on highways, thanks to Ford BlueCruise.

Ford is the first in Europe to introduce and gain approval for this advanced technology, allowing you to cruise on highways without your hands on the wheel in 14 European countries, including Denmark. This technology makes your driving experience more relaxed, whether you’re commuting or embarking on a road trip across Europe.

Mustang Mach-E
Image: Ford Danmark

You can try BlueCruise for free for three months, with no obligation. After that, a BlueCruise subscription costs 190 DKK per month, and you can activate or deactivate it on a month-to-month basis through the FordPass app. An annual subscription is also available.

Ford BlueCruise will initially be available on all Mustang Mach-E variants with model year MY23.75, via an over-the-air update. It will later become available for earlier models as well.

Mustang Mach-E Campaign Prices:

  • Mustang Mach-E with 269 hp, rear-wheel drive, and standard range up to 470 km: from DKK 359,990 – save up to DKK 40,000.
  • Mustang Mach-E Premium with 294 hp, rear-wheel drive, and extended range up to 600 km: from DKK 394,990 – save up to DKK 55,500.
  • Mustang Mach-E Premium with 315 hp, all-wheel drive, and standard range up to 428 km: from DKK 389,990 – save up to DKK 50,000.
  • Mustang Mach-E Premium with 351 hp, all-wheel drive, and extended range up to 550 km: from DKK 424,990 – save up to DKK 62,500.
  • Mustang Mach-E GT with 487 hp, all-wheel drive, and extended range up to 490 km: from DKK 499,990 – save up to DKK 50,000.
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