At CES 2025 in Las Vegas, LG is unveiling its vision for the future of mobility with the LG Mobility Experience (MX), a comprehensive suite of smart solutions designed to transform the car interior into a multifunctional and connected space. By integrating advanced AI and smart home technologies, LG aims to redefine vehicles as more than just a means of transportation—they become personalized and versatile environments for work, relaxation, and daily living.

A multi-use cabin for modern lifestyles

Central to the MX platform is the concept of a multi-use cabin that extends the comforts of home into the vehicle. This innovative approach turns car interiors into flexible spaces that can serve as a private lounge, creative studio, or even a fully equipped office. Thanks to modular design and integration with LG’s AI-powered appliances, users can adapt the rear area of the cabin to suit their specific needs, while the front remains dedicated to driving.

LG CES 2025
Image: LG Electronics

For instance, LG’s design allows users to install a range of devices to personalize the space. The platform also integrates ThinQ ON, LG’s AI-powered smart home hub, which enables users to manage daily tasks directly from the car. This includes scheduling, accessing third-party services like food delivery, booking hotels, or even arranging laundry services—all seamlessly coordinated through the vehicle’s interface.

The MX platform reflects LG’s broader vision of creating immersive, personalized experiences that cater to modern lifestyles. By aligning with market trends emphasizing connected and customizable vehicles, LG positions itself at the forefront of a rapidly evolving industry.

A Subscription-Based Service

LG plans to offer the MX platform as a subscription service, though details about pricing and availability remain undisclosed. To demonstrate its potential, LG has developed a concept showcasing the future of connected hybrid living spaces. Visitors at CES 2025 can experience this innovative concept firsthand at LG’s exhibition booth.

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