Making its Italian and European debut at Milan Design Week, the new flagship model from Chinese brand Xpeng, the P7+, had previously been unveiled at the 2024 Paris Motor Show.
This is the first vehicle entirely based on artificial intelligence, marking a significant step for Xpeng into the E-segment, thanks to the car’s large dimensions and premium finishes.
What’s New with the Xpeng P7+
Positioned in a higher price bracket than the current Xpeng P7, the P7+ pushes the envelope in terms of AI integration and autonomous driving. Visually, it evolves the design of the current P7 into something more boxy and modern, while retaining the brand’s signature split headlight setup, with LED daytime running lights forming a sleek line between the hood and bumper.
One of the most striking updates is the decision to abandon LiDAR technology in favor of a camera-based system for autonomous driving—marking a radical shift in the vehicle’s design philosophy.
The car is 5 meters long, 1.9 meters wide, and 1.5 meters high, with a 3-meter wheelbase. It’s built on the SEPA 2.0 platform, which provides greater flexibility and efficiency.
At the rear, the P7+ features a distinctive design with C-shaped LED lights and a small rear lip spoiler that adds a sporty touch. Once again, rear-facing cameras integrated into the taillights reinforce Xpeng’s vision-based approach to autonomous driving.
The P7+ will be available in two powertrain options: a base motor producing 180 kW and a more powerful 230 kW version, both manufactured at Xpeng’s Wuhan plant, while final assembly is expected to take place in Guangzhou.
We don’t have an official date for the beginning of commercial operations, but deliveries are expected from autumn 2025, probably in october. Xpeng P7+ will compete with Nio ET7, but also Volvo ES90, Audi A6 e-tron, Mercedes CLA, Polestar 5 and the upcoming Zeekr 7 GT, the only variant of Zeekr’s flagship available in Europe.
